About Elitewheels "Since 2013, Elitewheels has focused on the design and production of lightweight carbon fiber bicycle wheels. As we manufacture the wheels in our own factory, we have no…

About Chris King "Chris King Precision Components is a performance bicycle component manufacturer based in Portland, OR. Since 1976 we have been domestically producing bicycle parts of the highest quality.…

"BIKE WHEELS. FROM ICONIC TO CUTTING EDGE." "When Steve Hed handcrafted his first composite aero disc wheel in 1984, it was the start of a revolution in cycling performance. Over…

An Engineered Improvement to Pedal Stroke "Bespoke carbon frame builder Matt Appleman designed this beautiful crankset with user-friendliness and practicality in mind. Manufactured in the USA and designed and produced…

"Berd spokes are made from an advanced polymer called Ultra High Molecular Weight Polyethylene (UHMWPE). UHMWPE has 12 times the strength-to-weight ratio of steel and floats on water. Berd spokes…

"Designed to erase the borders between road and gravel, ESSENTIA 40’s unique carbon rim and proprietary hub is fast and lightweight on road while offering stability and comfort off road…

"Designed for the specific demands of gravel riding, racing, and exploration, Shimano’s new GRX carbon tubeless gravel wheels bring lightweight, reliable performance in a modern gravel wheel package. Whether your…

Story: "A new brand appears in the world of cycling in 2010. Festka managed to make an immediate entry into the world of the most interesting and expensive bicycle brands…

"Necessity, the Mother of Stompump." - https://stompump.com "The Stompump was born years ago after a miserable experience on the side of the road in a freezing rainstorm fighting a mini-pump…

"Trek has launched the all-new Domane SL and SLR today, taking their most versatile performance road bike platform and making it lighter, faster and more capable." - Trek Bicycle But,…