Ring in a New Era: 80+ Decibel Bell is a Masterpiece of Sound
Knog, the Technically UnKonventional cycling brand known for pushing design boundaries in bike security and safety, today introduces the Oi Prima – the newest addition to the best-selling Oi bell family.
Designed for riders who are seeking performance and aesthetic appeal, the Oi Prima combines sleek form with refined function to emit a beautiful tone when the hammer strikes. After years of design iterations and rigorous prototyping, the Oi Prima has emerged as a truly perfect version.
Oi Prima is completely reconstructed with the development of Knog’s WAVETEK hammer technology, which retains Knog’s unmistakable signature tone. This new hammer technology ensures a loud and consistent ring tone even after 1000s of strikes.
Engineered for seamless integration for most bikes, the Oi Prima is offered in two sizes and a choice of Anthracite and Primer Grey, and includes an integrated cable management system that discreetly routes handlebar cables, effectively solving a common problem with traditional bell mounts. The Oi Prima’s installation is quick and easy; it simply slips over the bar, requiring only a hex screw tightening.
“Most bike bells are like background noise—forgettable. The Oi Prima is the opposite,” said Hugo Davidson, Knog’s CEO. “It’s got personality, a fantastic tone, and looks good doing it. The Oi Prima is a testament to our commitment to creating products that enhance the riding experience while ensuring safety and style.”
The Oi Prima is now available at knog.com and in select retailers worldwide.
Features:
- Two Sizes: Small (fits 22.2 mm bars) and Large (fits 23.8-31.8 mm bars)
- Colors: Anthracite and Primer Grey
- WAVETEⓚ hammer technology
- GF (Glass-Filled) Reinforced Nylon material
- 80+ Decibels
- Cable management system built into the mount
- MSRP: $29.95 USD, €29.95 EUR, £27.95 GBP
About Knog
Knog is an award-winning, world-renowned cycling, outdoor, and travel accessories brand founded in 2002 by friends Hugo Davidson and Mal McKechnie. Knog has consistently designed products that defy convention, emphasizing aesthetics and usability. All Knog products are considered as stylish as they are functional. More at https://us.knog.com.